How to promote Facebook local business page through your website, blog

Most of the time your customers don't search for your Facebook business page on Facebook. Generally when customers see a link to your Facebook page, they become Facebook followers of your business page. It's important for you to make an opportunity for customers to your Facebook page whenever they may interact with you through Social Media Facebook as a platform.

SKS Technologies try to discuss step by step promoting social media marketing for small business. Today, we are writing how to promote a Facebook business page through your blog or website.

Promote Facebook Business Page

There are a few ways for your facebook business page promotion. But, the most common way is to subscribe a Facebook button on your website/blog/newsletter which links to your Facebook business page. You’ve probably seen spiffy-looking customized Facebook logos around the different website.

Facebook doesn’t allow these customized Facebook logos. You can see below screenshot, which is from Facebook’s Logos& Trademarks page, displayed under the header ” ‘f’ logo” and the subhead “Usage.” It indicates that which usages are allowed and which aren’t. Under the next subhead “Downloads,” there are few official Facebook buttons which you can use in a variety of formats.

Most of business page owner prefer Facebook buttons with instructions, such as the one above, which says, “Find us on Facebook,” because somebody may knows how to add with this page, it indicates directly to take the action.  Most QR code expert said that people are more likely to scan a QR code if instructions accompany the code.

When you place your button “above the fold,” always remember it makes the button visible when someone first see your buttons whatever medium you’re using to attract them. Please don’t make them scroll down to see it. It would be difficult to see for them. You can find, here’s an example from our blog.

Whatever you choose as buttons, always remember try to place it on all pages of your site or blog — not just only the home page. You may know that visitors don’t always enter your site through your home page. If someone comes to your links with a different page or a specific blog post, new viewers may see your site or blog for the first time through that link. If somehow, they don’t see any button which linked with your Facebook business page, then they won’t like your page, and that’s a missed opportunity to grab your audiences to social media Facebook as an effective platform.

Another useful option is a Facebook plugin which linked with your Facebook business page; it serves the same purpose as a button but highlights what’s happening on your Facebook business page right this moment. Some experts say plug-ins are most effective than Likes icons. Keep in your mind that plugins require a little more technical trick than buttons.

You can use two different plugins. On is Bridal Banter wedding blog, another is Facepile plugin, which displays the viewer’s friends who follow your Facebook page if that viewer is logged into Facebook at the time.

On the other hand, when you promote your website you use the Activity Feed plugin, which displays our latest update.

You can find more options under Facebook’s Developers Social Plugins. Let’s say an example: Be sure to follow our Marketing Matters Facebook page. In this way you can interact with your audience through social media Facebook as a wonderful platform.